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11 Aug

New Work for the Disney Channel

Nobody knows more about consumer engagement than Disney. BigWheel and our affiliate, Voices Heard Media, teamed up to deliver a set of interactive quizzes based on several of their shows. Within Disney’s mobile app, fans of K.C. Undercover, Jessie, Dog With A Blog, Best Friends Whenever, Teen Beach 2, and Girl Meets World, can engage in various personality and trivia quizzes, and can even determine which show character they are most like. While the participants develop a closer relationship to the shows, the Disney Channel gains valuable analytics on their show’s fanbase.